OFFICIAL CONTEST RULES

"THE WALRUS ADVENTURE"

presented by THE WALRUS and ADVENTURE CANADA

1. HOW TO PARTICIPATE
The sponsor of this Contest is The Walrus magazine.

No Purchase Necessary
1.1 Eligibility: The Walrus magazine 2010 Walrus Adventure (the “Contest”) is open to all residents of Canada excluding Quebec who are eighteen (18) years of age or older as of June 5, 2010, except employees, retirees of The Walrus magazine and its affiliates, franchisees, agents, associates, dealers, representatives, advertising and promotional agencies and members of the immediate family of these employees and retirees or any person with whom they are domiciled (“Customers”).

1.2 Contest Period: Starting on 12:00 a.m., Eastern Time, June 5, 2010. Ending on 5:00 p.m., Eastern Time, July 31, 2010. Customers may participate in the Contest by either completing an entry form online or without any purchase, by mailing an entry to The Walrus magazine (c/o Communicate New Media) as indicated in section 3.9 of these Contest rules (the “Rules”).  The Customers participating via completion of the form must clearly and fully complete the entry form with all requested information. Customers may enter on-line at thewalrusadventure.com.

1.3 Contest Entry: Upon completion and submission of the entry form or by mailing in an entry (in accordance with section 3.9), eligible Customers will be entered into the Contest for one (1) chance to win (i.e. one entry) the Prizes. Additional entries will be granted to the Customer upon referring “friends” to also enter the contest, using Twitter to promote the contest and by signing in daily to the website.

1.4 Contest Entry Restrictions:  Customers are restricted to one (1) entry (via entry form or no-purchase entry) per person, per household per calendar day and up to nine (9) additional entries (via the alternative entry methods cited in section 1.3) per person, per household, per calendar day. Entries indicating the same email address will be considered, for purposes of the Contest, to belong to the same Customer and therefore are subject to the above restriction. Any excess entries will be invalid for purposes of the Contest draw. 

1.5 Awarding of Prize:  The Prize will be awarded to the Customer whose contact information (name, telephone number or email address, address) has been given by the entrant at time of completion of the entry form or indicated on the mail in entry and who has complied with these Rules.

2. PRIZES

2.1 Prizes: There will be thirty-one (31) separate prizes awarded for the contest period. The grand prize consists of a Category Six cabin (2 berths) for The Walrus Adventure trip from Greenland to Labrador in September, worth $15,000 (“Prize”).  Additional prizes include three (3) The Walrus magazine Cover Prints; seven (7) The Walrus Tote Bag Prize Packs and twenty (20) one-year The Walrus magazine subscriptions. There will be a random draw for each of the prizes. The Prizes must be accepted as awarded. No cash alternatives, substitution or transfers of the Prizes will be allowed. Each Prize will be forwarded to the winner within one (1) week from the date when the winner’s signed Declaration and Release Form is received by The Walrus magazine.

2.2 Odds: The odds of being randomly selected to win a Prize depend on the total number of eligible entries received during the applicable Contest Period.

2.3 Prize Draw:  The Prizes will be awarded by random computer generated draws from all eligible Contest entries received during the applicable Contest Period, the draw to be held at noon at the offices of The Walrus’ agent, Communicate New Media, 196 Spadina Ave. Suite 202 Toronto, ON M5T 2C2 on July 31, 2010.

2.4 Notification of Selection: The selected Customers will be contacted by phone or mail (using the contact information provided by Customer at time of entering the Contest) at least three (3) times within the seven (7) days after the Draw. If the selected Customer cannot be contacted in that time, another Customer will be randomly selected and the initial selected Customer will be disqualified and will have no recourse towards The Walrus magazine or anyone involved in the Contest. In order to win, the selected Customer must first correctly answer, unaided, a time-limited, mathematical, skill-testing question to be administered by telephone, and he or she will be required to sign a standard Declaration and Release Form confirming compliance with the Contest Rules, acceptance of the Prize as awarded and releasing The Walrus magazine from all liability relating to the Contest. No substitution for, or transfer of the Prize, will be allowed. The selected entrant will have seven (7) days from the date of receipt to return a signed copy of the Declaration and Release Form to The Walrus magazine or its representative. If the selected Customer does not do so within this period of time, another Customer will be randomly selected and the initial selected Customer will be disqualified and will have no recourse towards The Walrus magazine or anyone involved in the Contest.

3. GENERAL RULES

3.1 Each Prize claim is subject to verification by The Walrus magazine and/or its designated representatives. Entries made with multiple addresses, under multiple identities, or through the use of any device or artifice to enter multiple times or entries that are in excess of the permitted number of entries during the Contest period are automatically void. All Contest entries obtained through unauthorized sources or which are incomplete, illegible, mutilated, altered, reproduced, forged, irregular or fraudulent in any way or otherwise not in compliance with these Rules are automatically void. The Walrus magazine will be the sole and final reference source in validating a Prize claim.

3.2 By participating, each Customer and selected winner agrees: (a) to be bound by these Rules and the decisions of The Walrus magazine, (b) to release and hold harmless The Walrus magazine, its affiliates, subsidiaries, and independent contractors, and their respective directors, officers, employees, agents and representatives including advertising and promotion agencies, from any and all liability for claims/damages including, but not limited to, claims/damages for personal injury, for property damage with respect to acceptance, possession or use or misuse of the Prize or participation in the Contest; (c) to permit The Walrus magazine to use his/her name, address, city, province, of residence, photograph, video, or any likeness for advertising or publicity purposes without any additional compensation; (d) the winner agrees to sign a Declaration and Release Form to this effect and (e) the winner agrees arrange for their own travel to and from the pick-up and drop-off locations of Ottawa, ON and Halifax, NS respectively.

3.3 The decisions of The Walrus magazine in relation to this Contest will be final and binding on all entrants.

3.4 The Walrus magazine shall not be responsible for incorrect or inaccurate transcription or registration of Contest entry information, technical malfunctions, lost/delayed data transmission, omission, interruption, deletion, defect, faulty, incomplete, incomprehensible, or erased computer or network transmissions, line failures of any telephone network, failure of computer equipment, software, inability to access any online service or web site, inability to submit the online survey, or any other error or malfunction, or any injury or damage to entrant’s or any other person’s computer related to or resulting from participation or downloading any materials in this Contest, or for late, lost, stolen, postage due, illegible or misdirected entries.

3.5 The Walrus magazine reserves the right to cancel, terminate, or suspend this Contest, at its sole discretion, in the event of a technical failure, computer virus or bug, unauthorized human intervention, fraud or any other occurrence or cause beyond its control that corrupts or adversely affects the administration, security, fairness or normal operation of the Contest.

3.6 If a selected entrant is awarded the Prize due to a system error, malfunction or defect the Prize will be returned to the Prize pool, to be re-awarded.

3.7 Under no circumstances will The Walrus magazine, its affiliates, subsidiaries, and independent contractors, and their respective directors, officers, employees, and agents, including advertising and promotion agencies be required to award more Prizes than what is indicated in these Rules or award the Prizes other than in accordance with these Rules.

3.8 No purchase is necessary. To enter without any purchase a Customer may hand print their name, address, email address, postal code and phone number on a plain 3'' x 5'' piece of paper and sign it.  Place the entry form in an envelope and mail it with sufficient postage to: The Walrus Adventure, 196 Spadina Ave. Suite 202. Toronto, ON M5T 2C2.  Entries must be postmarked no later than July 29, 2010. Limit of one (1) entry per envelope with sufficient postage.  All mail-in entries will bear the same odds as online entries.

3.9 The Contest is subject to all Federal, Provincial and local laws, as well as the rules adopted in view of said laws. The personal information provided to enter the Contest will be used only to administer the Contest, and for no other reason.

3.10 For a copy of the Contest Rules, please write to:
The Walrus
The Walrus Adventure
ATTN: Stacey May Fowles
19 Duncan Street, Suite 101,
Toronto ON M5H 3H1